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Año Gutenberg 2018.

Year Gutenberg: Composition #01

By Letterpress, Tipos móviles, Uncategorized, WorkshopsNo Comments

On the 3rd of February, the 550th anniversary of the death of Johannes Gutenberg was celebrated, which will be commemorated throughout 2018 with a multitude of events and exhibitions all over Europe around the figure of the brilliant German inventor. The Gutenberg Year kicked off in Barcelona on the 1st, 2nd and 3rd of February with different exhibitions, conferences and workshops

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Polysemy. (Composition in wood type)

By Bunker Shop, WorksNo Comments

Polysemy is a concept that, as many, the semiotic took out from the linguistic. It describes the peculiarity that some messages have to express different meanings. Although advertising and graphic language use polysemy normally, this ambiguity is perfectly shown and perfectly measured, so that the ultimate goal, in this context, is the unequivocal understanding of the messages. This is a functional mortgage that one may be released when dealing with formal or artistic interventions; the audience – if willing to – will come out with the relevant conclusions.What expresses this composition? The middle sign is floating or is is sustained…

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